I have to admit it. I'm one of those people that sees a sign, no matter where it is, and immediately notices the bad spelling or grammar! I'm sure we've all seen them and groaned! What fascinates me is that there are people out there making money from bad signage!!
What's with people not understanding the difference between' your' and 'you're'? Or there, they're and their? Or my personal favorite: "Loose 5 kilos in 5 days". I don't know about you, but having loose kilos does not sound appealing. I'd rather lose them, thanks very much!
I'm a stickler for spelling, and can't understand why it can go so wrong! Computer programs are fully equipped with spell checkers, and I'll almost always ask someone to check my spelling before I send something out - unless it's absolutely urgent!
Whilst some people won't care that you've spelt something wrong, trust me, I will! I'd prefer to find another supplier that has made enough of an effort to get things right. It's a small thing, but in a world where we are all competing against each other to generate leads and win over more customers, why not take that extra 5 minutes to check if your sentence is correct? Or ask someone to help!
Beware those that don't get it right - you may see me growling at you as I pass by! Grrrrrrrr!
So many people in small businesses are time poor or don't understand the rapidly changing landscape of marketing, particularly how they can best use online marketing to their advantage. Here's a collection of ramblings designed to help those little fish out there!
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